Katie & Greg's Fight Raises The Question: Is It Time To Retire The 'Bachelor' "I Love You" Rule?

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Katie & Greg's Fight Raises The Question: Is It Time To Retire The 'Bachelor' "I Love You" Rule?

The unwritten rule that says a lead should never say "I love you," to more than one person — likely towards the end of the season — has been a Bachelor commandment for years. On Monday night's penultimate episode, Katie followed that rule to the letter, and whether you're Team Katie or Team Greg, I think there's one thing we can all agree on: it's time to re-examine the "I Love You" rule on The Bachelor.

First, let's look at the facts: Greg told Katie he loved her on The Bachelorette, and her response was...disappointing. "I just love looking at you," she said. (Admittedly, not Katie's finest moment.) But even after, when she tried to explain to him that "I love you" was something she wanted to "save for the very end because it just doesn't feel right to say that knowing that there are other guys still here," he still acted like he wanted her to say it back. (He insisted that's not what he wanted, but...come on.) Putting aside whether or not he handled the rest of their breakup conversation well (note: he did not), he and Katie's sudden disconnect raises an important point about the rules of the game. Is it fair to Katie and the contestants to keep her from saying "I love you?"

Maybe it's time for the audience to be a little more accepting of watching a lead fall in love with multiple people. Because, let's face it, yes, the rule protects the contestants who eventually get sent home, but it's really about the fans. Just ask Ben Higgins, who told both Lauren Bushnell and JoJo Fletcher that he loved them, which led to a devastating breakup with JoJo and huge blowback from fans. "I keep hearing he broke all the rules. I didn't know there were rules to this," Ben told E! News in 2016 after his Women Tell All special. Or maybe check in with Arie Luyendyk Jr., who famously told three women he was in love with them — Kendall Long, Becca Kufrin, and Lauren Burnham (now Luyendyk).

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