The line is size inclusive and the website and even some of the Instagram pics have plus size models. Khloe’s Good American line has always been size inclusive(I’m a big girl and own several pieces. And her models range from small to looks me :) I don’t see this a mis-step because it is what it is, advertising 101 and pretty and skinny sell better to the public than real girl sizes🤷‍♀️

I wanna do a counter campaign on Insta where people with normal bodies try these clothes on and, inevitably, look like total shit in them. 

I was shocked when I saw the star power in that campaign. Like, so many epic women! 

With that said, you're totally right. The messaging doesn't match the imagery. That said, I know SKIMS is very inclusive with a huge range in sizes. It's just so weird that they didn't choose to show that off in the images they used for the campaign. There are just as many famous bigger bodies that could have joined in for this shoot! 

It’s so funny to me, because it’s SUCH a 2014 misstep. Like, this should be PR 101 at this point. So, considering how good they are at PR, I have no choice but to think they expected and welcome the blowback. Then they can apologize, release ANOTHER campaign with more body diversity, and just keep the headlines rolling. 

I honestly would need a nap if I were Kris. 

I hate how out of touch they are in public. You would think someone on the team would point it out!

I think what makes me madder than any of this is the fact that they airbrushed the supermodels. Like are you KIDDING ME

Oh, it is incredible how wrong they get it. So wrong, that I’m convinced at this point that it’s planned controversy. A photo of supermodels in Skims? Great! A photo of supermodels in Skims with mixed messaging that will fire up the internet? Even better!

“No press is bad press” has been the Kardashian family motto since the sex tape. Everything is planned — even the missteps. Call me a conspiracy theorist, but I’m convinced! 

OMG I know. Don't get me started. Well, now that I'm started, did you ALSO see the photoshop allegations against Kim in this campaign? The creator, linked below, points out that Kim's waist couldn't possibly be that tiny, and that she is like a foot shorter than the models, sooooo. something is off here!!

Most of the time I think the Kardashians are PR geniuses, but sometimes they really miss. (Remember when Skims was called Kimono?)

Omg this is why I cannot stand them!! They make my blood boil. They are SO out of touch, where they thing they represent the average girlie.

By now most of you pop culture loving badasses have probably seen the latest Skims campaign. For those of you who aren’t glued to Instagram (you’re better than me), the photos feature exclusively world famous supermodels and is titled the “Fits Everyone” campaign. It’s quite obvious that these women don’t represent every body and that frustrates me, but I have an even stronger emotion about this campaign and that is CONFUSION. So answer me this; do we think the Kardashians know the photos don’t match the message of the campaign? Are they that oblivious? They can’t be that out of touch, right? I can’t get my mind around the AUDACITY to advertise that these bodies represent everyone. Am I wrong to be so fired up about it?  

Do they know what “Everyone” means?

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